KnowledgeStorm Press Release

KnowledgeStorm (www.knowledgestorm.com), the Internet’s top-ranked search resource for technology solutions and information, today announced the availability of its Results 360â„¢ Content Intelligence and CRM Integration enhancements. Used in conjunction with KnowledgeStorm Solution and Research Listings, these tools provide customers with detailed information and productivity enhancements that will drive improved targeting and better results throughout their KnowledgeStorm campaigns and beyond.

KnowledgeStorm’s Results 360 Content Intelligence provides a dashboard of reporting that gives customers a holistic view of how a piece of content on KnowledgeStorm is performing. Customers can see, in aggregate, the demographics of who is responding to their message and how the content compares to the overall demographics of a specific content category. The solution’s behavioral and competitive overlap reporting also shows what other pieces of content those who accessed their content looked at. This unmatched level of detail gives KnowledgeStorm customers a complete picture that enables them to make better decisions on how to improve their reach through the right messaging and positioning on KnowledgeStorm and use that intelligence to augment their marketing and product strategies.

KnowledgeStorm’s CRM Integration tools bridge the gap between KnowledgeStorm and the customer’s sales force automation platform. Instead of traditional periodic “data dumps,” CRM Integration automatically delivers leads directly into four popular platforms: SalesForce.com, Siebel, SalesLogix and Eloqua. CRM Integration provides a significant productivity enhancement benefit to KnowledgeStorm customers, since they are now able to see KnowledgeStorm tagged leads instantly in a format they are familiar with. This gives internal sales forces the opportunity to quickly follow up with leads and be more responsive to prospects.

“We understand that our programs are not just about generating leads, but about driving the success of our customers’ businesses,” said Jeff Ramminger, executive vice president, KnowledgeStorm. “We continue to set ourselves apart by offering solutions such as these that give our customers the tools that help them to achieve their goals and improve how they develop revenue opportunities.”

For more information on KnowledgeStorm programs and the Results 360 Content Intelligence or CRM Integration tools, please call (877) 340-9274 or visit www.knowledgestorm.com