Jigsaw Offers New Service, Jigsaw Clean to Bring Greater Data Accuracy to CRM Systems
Jigsaw - Press Release
SAN FRANCISCO–(BUSINESS WIRE)–Corporations currently dedicate significant resources and money to the never-ending task of keeping their CRM systems up-to-date with accurate contact information. Today Jigsaw (www.jigsaw.com), the online directory of business contact and company information built by and for its global membership, announced the availability of Jigsaw Clean, a subscription-based service that automatically and regularly cleans, maintains and builds the data in corporate CRM systems. With Jigsaw Clean, companies tap into the Jigsaw directory of more than 6.5 million contacts, which is maintained by its community of more than 300,000 members.
“Organizations invest millions in CRM applications, but are plagued by incomplete, or out-of-date data that does nothing but slow down or completely impede the efforts of the sales and marketing teams to do their jobs,” said Jigsaw CEO and co-founder Jim Fowler. “Jigsaw Clean is an affordable and reliable fix for this problem that plagues every company.”
Jigsaw Clean periodically scans a company’s CRM database in order to update and augment out-of-date contacts. It finds, flags, and deletes dead records by comparing the database to records in the Jigsaw graveyard, currently numbering more than 1 million contacts. The system also automatically identifies and removes duplicate records. Using the Jigsaw directory as a reference, Jigsaw Clean updates inaccurate data and augments incomplete records with up to date information such as direct-dial phone numbers, email addresses and titles.
“Sales and marketing teams should spend their time communicating with prospects and customers, not digging through dead or incomplete records,” added Fowler. “Jigsaw Clean makes sure they always have the most accurate and complete contact information available.”
“We recently launched a campaign to increase awareness of The Hackett Group among C-level executives, but our names list came up short,” says Chris Ditner, vice president of marketing, The Hackett Group. “Jigsaw Clean turned out to be the only solution that could fill in our missing data quickly so that we could meet our goals for the campaign. Jigsaw cleansed and appended our records using contact data contributed by actual sales and marketing professionals who rely on this data every day and are motivated to keep it up to date. We were very pleased with Jigsaw Clean and will seriously consider the service for our ongoing data cleansing efforts.”
Jigsaw Clean complements Jigsaw Team, also launched by Jigsaw today, which connects an organization’s entire sales team through a single online database ensuring sales people get accurate contact information when it’s critical to the sales process.
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