SugarCRM Press Release

MURRAY HILL, N.J. & CUPERTINO, Calif.–(BUSINESS WIRE)–iEnterprises (http://www.ienterprises.com/), the global desktop and wireless customer relationship management (CRM) experts, and SugarCRM, the world’s leading provider of commercial open source customer relationship management (CRM) software, today launched Mobile Edge Express for SugarCRM, a unique “click and run” mobile application for small and medium businesses (SMB) that would like to get important information from their SugarCRM on their BlackBerry® smartphones—all on an on-demand model.

The announcement was made at SugarCon 2008, SugarCRM’s global developer and customer conference, held at the Dolce Hayes Mansion in San Jose, California from February 6-8, 2008.

Mobile Edge Express is one of the industry’s first mobile and turn-key software-as-a-service (SaaS) applications for the SMB market, and brings numerous benefits to SugarCRM’s on-demand users. Affordable and hassle-free, Mobile Edge Express allows users to trial and purchase the pre-written mobile application without upfront hardware costs, upgrades or licensing fees. By downloading Mobile Edge for SugarCRM, users gain real-time access to SugarCRM information such as their contacts, opportunities and cases when they are away from the office. Users can conveniently pay monthly or on a yearly contract.

Moreover, the application is extremely friendly to “non techies” and does not require IT support. Users can simply download their application in three steps, and within 10 minutes. Self service installation/provisioning enables the real daily users of the application—such as sales representatives, executives or customer service representatives—to solve their most pressing mobile challenges by simply clicking, downloading and running Mobile Edge Express from the iEnterprises web site or from SugarExchange, the SugarCRM Online Marketplace.

“We’re thrilled to pair mobile CRM innovation with the sensibility of a SaaS delivery model,” said John Carini, CEO of iEnterprises. “The small and medium business market has been embracing the SaaS model in CRM for years, yet SMBs have been caught stranded, burdened and underserved when it comes to getting access to their CRM wirelessly. Mobile Edge Express for SugarCRM helps small and medium businesses become more productive, make better business decisions, and resolve customer issues while away from the office—right out of the gate.”

“Mobile CRM is the next frontier for businesses to gain competitive advantage,” said Paul Oh, director of Technology Alliances at SugarCRM. “This solution provides SugarCRM users an affordable, full featured solution for their BlackBerry smartphones that extends customer information to their wireless workforce.”

For more information on Mobile Edge Express for SugarCRM, please visit www.ienterprises.com.