CRM Articles

To Capitalize on Opportunities and to Thwart Competition Insurers Must Become Customer Centric

DUBLIN, Ireland–(BUSINESS WIRE)–Research and Markets (http://www.researchandmarkets.com/reports/c85627) has announced the addition of “Customer Relationship Management Software Spending through 2012 in Insurance Western Europe (Databook)” to their offering.

Read more

Sonoma Partners Again ‘Writes the Book’ On Customer Relationship Management

CHICAGO, March 5 /PRNewswire/ — Sonoma Partners, experts in implementing and customizing Microsoft(R) CRM (Customer Relationship Management) solutions, announced the publication of Working With Microsoft(R) Dynamics(TM) CRM 4.0, an authoritative guide to Microsoft’s newest release of the software.

Read more

‘Understanding the Opportunities for CRM in Global Insurance’ Describes Why Vendors Must Reposition CRM as a Business Strategy

Research and Markets (http://www.researchandmarkets.com/reports/c81602) has announced the addition of Datamonitor’s new report: Understanding the Opportunities for CRM In Global Insurance (Market Focus) to their offering.

Read more

SearchCRM.com Selects RightNow Enterprise CRM Suite as Product of the Year

RightNow(R) Technologies (Nasdaq: RNOW) was selected by a panel of industry experts
from Forrester Research, Inc., Yankee Group, and Service and Support
Professionals Association (SSPA), as the SearchCRM.com 2007 Product of the
Year award recipient for its enterprise-class on demand customer
relationship management (CRM) solution. RightNow was labeled a “pioneer in
the SaaS CRM space” and was selected in the Enterprise Suite category
because of its “strength in multi-channel integration and strong customer
knowledge base technologies that support customized customer experiences.”

Read more

Dovarri Announces Forrester Report Recommending Rebranding

Dovarri, Inc. (PINKSHEETS: DVAR) announced today the results of a confidential report commissioned by one of the top computer manufacturing companies, that strongly recommends marketing Dovarri’s Customer Relations Management (CRM) and Sales Force Automation (SFA) software as its own, also known as rebranding. The private report analyzed the national CRM market and major players, and was compiled by Forrester Research, Inc., the nationally recognized business research firm. CRM software develops stronger customer relationships by identifying and managing customers’ needs; SFA regulates the sales cycle by automating sales tasks, managing customer interactions, and analyzing sales forecasts and performance.

Read more