April CRM News and Resources

Genesys Announces Gplus Adapter for Use With SAP(R) CRM Analytics Capabilities

Genesys Telecommunications Laboratories, Inc., an Alcatel-Lucent company (Euronext Paris and NYSE: ALU), today announced the new Genesys Gplus Adapter for use with the analytics capabilities of the SAP(R) Customer Relationship Management (SAP CRM) application. Genesys is the first SAP Software Partner to tightly integrate its customer service software with the SAP NetWeaver(R) Business Intelligence (SAP NetWeaver BI) component of the SAP NetWeaver platform. The compatibility of the Genesys Gplus customer service software solution integrated with SAP CRM and SAP NetWeaver BI was tested and verified by Genesys in cooperation with SAP Labs.

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SugarCRM Global Developer Conference

SugarCRM, the world’s leading provider of commercial open source customer relationship management (CRM) software, today announced that it will host the first ever SugarCRM Global Developer Conference, May 3-5, 2007, at the Sainte Claire Hotel in San Jose, California. HP, Intel, Microsoft, MySQL, Novell, Pervasive, Oracle and Sun are among the industry leaders sponsoring the conference, which is designed for developers, administrators, users, and managers of CRM projects.

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Maximizer Unveils New Microsoft Windows Mobile CRM Product

Maximizer Software Inc., the world’s leading provider of affordable, easy-to-use Customer Relationship Management (CRM) software applications, today announced the availability of MaxMobile CRM Smartphone - the latest in its suite of mobile CRM products for traveling sales and service employees. The new product extends the sales and service capabilities of the Maximizer line of CRM products out to traveling employees who use wireless devices running the popular Windows Mobile wireless operating system on Smartphones.

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Grupo Cortefiel Selects Teradata CRM for Its ‘women’secret’ Brand

Teradata, a division of NCR Corporation, announced that its data warehouse-driven customer relationship management (CRM) software has been implemented at Grupo Cortefiel, a leading retail fashion company based in Madrid. The CRM modules are being used to analyze and manage customer communications for the Cortefiel brand known as women’secret, a lingerie line, in an initiative to grow the customer base of its new women’secret Club (dubbed women’secret Wonderclub, also known as Club WOW).

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Nextance Featured in CRM Magazine Webinar on Successful Sales Proposals

Nextance Inc., the top technology choice for managing sales proposals, contracts, and other relationship-defining documents, today announced its participation in CRM Magazine’s destinationCRM webinar this week on how proposal-focused technology can enable companies to compete more effectively and win more deals. The live webinar will take place on Wednesday, April 25, at 2:00 p.m. Eastern.

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