July CRM News and Resources

Research and Markets: Oracle, Microsoft and SAP Poised to Substantially Increase Their Commitment to SaaS

Research and Markets (http://www.researchandmarkets.com/reports/c63717) has announced the addition of SaaS CRM Threatens Traditional Partner Roles to their offering.

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New England College Selects Intelliworks’ Orion CRM Platform

Intelliworks, Inc., the leader in customer relationship management (CRM) solutions for higher education, today announces that New England College (NEC), an independent liberal arts college located in Henniker, New Hampshire, has selected Orion to manage and streamline the marketing and communications functions of its undergraduate admissions department.

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Customer Relationship Management Requires Agile Marketing

Successful customer relationship management (CRM) requires the marketing, sales and service agility of a star athlete to enable today’s businesses to outpace their competitors in the race for customers, according to a new book by Accenture (NYSE:ACN) and Montgomery Research, Inc. entitled CRM Transformation: Transforming Marketing, Sales and Service. This year’s publication, the seventh CRM book produced by the two companies, presents new game-changing maneuvers in marketing, sales and service that can help high-performing companies deliver the consistently satisfying experiences that win and keep customers.

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New SaaS CRM Solution from Verticals onDemand Selected by Publicis Managed Markets

PLEASANTON, Calif.–(BUSINESS WIRE)–The pharmaceutical industry’s first Software as a Service (SaaS) CRM application for managed markets has been selected by Publicis Managed Markets (PMM), part of Publicis Healthcare Communications Group. This marks Verticals onDemand’s first sale of VBioPharma and the first time an industry-specific CRM solution has been applied to such a specialized area of pharmaceuticals as managed markets. PMM, a comprehensive services provider for managed markets, goes live with Verticals onDemand’s VBioPharma Managed Markets Edition at the end of July and will leverage decades of industry expertise to provide rich product insights for future versions of VBioPharma.

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Call center expanding in City

TELEPERFORMANCE, the world’s co-leading provider of outsourced CRM and contact center services, announced its plan to expand its Bacolod site to accommodate additional accounts.

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